Questions We Hear Before the First Call.

SteelBoost is the only growth system built exclusively for structural steel companies — fabricators, erectors, detailers, and general contractors with steel divisions. We combine SEO, paid advertising, CRM automation, and content positioning into one integrated pipeline that generates qualified leads and bid invitations.

Most agencies serve every industry. They do not know the difference between a fabrication shop and an erection crew. SteelBoost is built on seven years of niche construction marketing — starting with CabinetBoost (100+ clients, $7M+ ad spend). We know your keywords, your buyers, your sales cycle, and your certification requirements. That specialization is why our system works.

Fabricators, erectors, detailers, general contractors with steel divisions, and miscellaneous metals companies. If your business involves structural steel and you want more bid invitations, RFQ submissions, or project inquiries — we are built for you.

Currently, SteelBoost serves structural steel companies in the United States and Canada. Our local SEO, Google Ads, and LinkedIn strategies are optimized for North American markets.

Three tiers: Starter Boost at $2,500/month (best for companies under $5M revenue), Growth Boost at $4,500/month (best for $5M–$15M), and Full Boost Engine at $7,500/month (best for $10M+). No long-term contracts — monthly retainers with 30 days notice to change or cancel.

No. Ad spend is paid directly from your accounts to Google and LinkedIn. You own the accounts. We never touch the ad spend budget itself — we manage the strategy and execution. Our fee is the management fee only.

Yes. Most clients start with Starter or Growth and upgrade when they see results. No penalty for changing tiers — results accelerate as you add pillars.

No. Monthly retainers with 30 days notice. We earn your business every month. If we are not generating results, you should not be paying us.

If SteelBoost does not generate measurable, qualified leads within 90 days of launch, we continue working — at no additional charge — until you get them. We define the specific benchmark with you at kickoff so there is no ambiguity.

Day 1: Kickoff call. Day 2: Competitive audit and keyword research. Day 3: Ad copy and landing page wireframe. Day 4: Landing page build. Day 5: Bid system build. Day 6: Client review. Day 7: Live. This requires your timely review and approvals.

For paid ads (REACH), the first leads typically arrive within 2–4 weeks. For SEO (FIND), meaningful ranking improvements appear in months 2–4. For the full system, most clients report measurable pipeline impact within 60–90 days — which is why we guarantee that timeline.

The Boost Engine is our four-pillar growth system: FIND (SEO + Google Ads to get found), REACH (paid advertising on Google and LinkedIn), CONVERT (CRM + automation to capture and route every lead), and POSITION (content + LinkedIn to build authority). Each pillar compounds the others — organic feeds retargeting, retargeting feeds CRM, content drives authority.

Launch week: website login, Google/LinkedIn account access, brand assets, and timely feedback (48-hour turnaround). Ongoing: 30 minutes per week for strategy calls, approval of ad copy and content drafts, and honest feedback.

We optimize your existing website for search and conversions. If your site needs a full rebuild, we will tell you — but most steel companies have functional sites that just need SEO work, landing pages, and conversion optimization.

No. We limit client intake to one steel company per market. If a competitor in your metro is already a client, we will tell you upfront. First-mover advantage matters — the first company in a market to claim these keywords has a compounding advantage.

We track every lead: form submissions, phone calls, email inquiries, RFQ submissions, and bid invitations. You get a monthly performance dashboard showing keyword rankings, ad performance, lead volume, cost per lead, and pipeline attribution. No vanity metrics — only numbers that connect to revenue.

Almost certainly, the agency you worked with did not know structural steel. They optimized for the wrong keywords, wrote content that did not resonate with your buyers, and measured clicks instead of RFQ submissions. SteelBoost is built on seven years of learning what works in trade B2B — the keywords, the buyer journey, the conversion points. That is the difference.

Before SteelBoost opens to the general public, we are selecting 5 founding partners to receive the Full Boost Engine — a $90,000 value — at no cost for 12 months. In exchange, you give us honest feedback and allow us to document your results. Applications are reviewed within 72 hours.